Category Archives: Sweets

Baked Goods, Cookies, Food, Food & Beverage, Gifts, Gourmet, Health Food, Marketing, Sweets

MAXINE’S HEAVENLY EXPANDS TEAM, NABBING TOP TALENT FOR KEY ROLES

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Senior Director of Sales and Director of Operations will help accelerate growth

Los Angeles, CA, 2021-Sep-28 — /EPR FOOD & BEVERAGE NEWS/ — Maxine’s Heavenly, a Los Angeles-based company that makes decadent cookies for the sugar-conscious consumer, has added two key roles to their rapidly expanding team.

Samuel Neumann joins Maxine’s Heavenly as Senior National Director of Sales, following a nine year tenure with Mondelez International where he spent time in both Sales & Marketing positions across a variety of different accounts and brands. This included leading commercialization for one of the largest cookie brands in the world, ChipsAhoy. Most recently, Sam managed the U.S Costco business for Mondelez International.

Sam will lead sales for Maxine’s Heavenly leveraging his proven track record of success in creating strategic growth plans, building strong retailer partnerships, and unlocking sustainable growth within the snacking category.

Joseph Salvatore joins Maxine’s Heavenly as the brand’s Director of Supply Chain & Operations. Joseph has spent over a decade scaling operations for fast-growth companies, serving as part of the core team for two brands that made the “World’s Most Innovative Companies” annual listing by Fast Company. Previously, he was responsible for operations at natural brands like TIO Gazpacho and Exo Protein, where he worked directly with the creators of Magic Spoon.

Additionally, Joseph is an expert in Sustainability, having helped build cocoa direct and fair trade supply chains benefiting hundreds of family farmers in Madagascar for a social enterprise. He will help drive Maxine’s sustainability initiatives to achieve their goal of a “Triple Bottom Line.”

“I cannot think of two more qualified and exciting candidates to help drive our organization’s next phase of hyper-growth,” said CEO Robert Petrarca. “Both bring a passion for the brand along with tremendous industry expertise. With the addition of Sam and Joseph, we plan to continue to shake up the baking category and lead the charge on the future of snacking.”

The healthy cookie brand currently offers 7 every day and 3 seasonal flavors of super soft-baked cookies sweetened with unrefined coconut sugar and dates. Maxine’s Heavenly cookies are proudly free of sugar alcohols, stevia, monk fruit, refined white sugar, and artificial sweeteners.

About Maxine’s Heavenly: Maxine’s Heavenly makes decadent desserts with unrefined sugar and wholesome ingredients, so you can satisfy your sweet tooth without the guilt. Using mom’s baking for inspiration, we go the extra mile to make sure our treats taste like home, not the store. Learn more at maxinesheavenly.com.

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Media contact:

Rachel B. Carmichael
Maxine’s Heavenly
424-261-7625
rachel@maxinesheavenly.com

Baked Goods, Cookies, Flavors, Food, Gifts, Gourmet, Organic Food, Products, Snacks, Sweets, Vegetarian Food

MAXINE’S HEAVENLY ADDS LIMITED RELEASE HOLIDAY FLAVORS TO OFFERINGS

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Clean label, low sugar cookie company introduces seasonal options for health conscious consumers

Los Angeles, CA, 2020-Nov-12 — /EPR FOOD & BEVERAGE NEWS/ — Maxine’s Heavenly, a Los Angeles-based company that makes decadent but better-for-you cookies for the sugar conscious consumer has released two limited run seasonal flavors to its growing line-up of products. Gingerbread and Chocolate Peppermint Candy Cane cookies are now available through the end of the year (or while supplies last).

Over the years, the  brand has seen growing success with their other seasonal flavor, Pumpkin Pecan Spice. This year offered the opportunity to expand the seasonal selection, especially as more and more consumers look to avoid traditional sugary treats over the holiday season. The addition also offers consumers a broad range of seasonal gifting bundles for those “tough-to-shop-for” family members and friends with particular dietary needs.

These new products offer the classic ginger and peppermint flavors consumers crave, but are:

  • Made with lots of oats, a healthy carb that keeps you fuller longer.
  • Made with unrefined sugars (coconut sugar and dates).
  • Lower sugar than traditional cookies and most other brands.

They also work well for a variety of diets, which makes them great for parties and as holiday gifts. All Maxine’s Heavenly products are certified gluten free, vegan, kosher, and non-GMO.

“We think we really knocked this out of the park” said Maxine’s Heavenly CEO, Robert Petrarca. “My team keeps telling me that they are our best flavors yet. We all need a little extra comfort this year, so I’m excited to offer some timeless classics with the healthy Maxine’s Heavenly spin our consumers have come to expect.”

Gingerbread and Chocolate Peppermint Candy Cane are being released strictly through e-commerce channels and can be purchased at MaxinesHeavenly.com as well as on Amazon.

About Maxine’s Heavenly: Maxine’s Heavenly homemade style, soft-baked cookies are mom’s recipe made so-much-better-for-you. Made for more to enjoy, Maxine’s Heavenly cookies are certified Gluten-Free, Vegan, Kosher, Non-GMO, and naturally sweetened with coconut sugar and dates. Maxine’s Heavenly cookies was voted Best Snack of 2018 in Health Magazine. Learn more at maxinesheavenly.com.

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Media contact:

Rachel B. Carmichael
Maxine’s Heavenly
424-261-7625
rachel@maxinesheavenly.com

Baked Goods, Cookies, Food, Products, Snacks, Sweets

MAXINE’S HEAVENLY NOW AVAILABLE AT SPROUTS FARMERS MARKETS

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Rapidly growing cookie company picks up national distribution with key natural retailer.

Los Angeles, CA, 2020-Oct-09 — /EPR FOOD & BEVERAGE NEWS/ — Maxine’s Heavenly, a Los Angeles-based company that makes decadent but better-for-you cookies for the sugar conscious consumer, is now available at Sprouts Farmers Market nationwide.

With the addition of Sprouts Farmers Market, Maxine’s Heavenly continues its rapid growth into retail across key geographical regions from the west coast into the Rocky Mountains and South West regions of the United States. This growth is on the heels of recent expansions throughout the US into two additional regions of Whole Foods Market, Ralph’s by Kroger, and Lucky/Save Mart. Maxine’s Heavenly products also recently became available in Canada through a partnership with London Drugs and the online retailer, Natura Market.

The addition of Sprouts, with it’s nearly 350 locations, represents one of the remaining critical partnerships in the Natural Food space for the brand.

“We’re thrilled to be partnering with Sprouts to offer Maxine’s Heavenly to it’s incredible network of loyal consumers,” said CEO Robert Petrarca. “Their stores really cater to what they call the ‘health enthusiast’ and this aligns perfectly with the Maxine’s Heavenly brand. We make our cookies for those consumers who both read the ingredient panel and demand great taste. We know it will be a perfect match for the Sprouts customer.”

Maxine’s Heavenly oat-based and refined-sugar-free cookies offer unique qualities not offered by other brands on the shelf:

  • Homemade taste inspired by Maxine’s original decadent recipe from the 1950’s.
  • Naturally sweetened with coconut sugar and dates for an unrefined, lower sugar cookie.
  • Made for more to enjoy – all flavors are certified gluten free, vegan, kosher, and non-GMO.

Sprouts Farmers Market will carry Maxine’s Heavenly two top-selling SKUS: Chocolate Chocolate Chunk and  Peanut Butter Chocolate Chunk.

About Maxine’s Heavenly: Maxine’s Heavenly homemade style, soft-baked cookies are mom’s recipe made so-much-better-for-you. Made for more to enjoy, Maxine’s Heavenly cookies are certified Gluten-Free, Vegan, Kosher, Non-GMO, and naturally sweetened with coconut sugar and dates. Maxine’s Heavenly cookies was voted Best Snack of 2018 in Health Magazine. Learn more at maxinesheavenly.com.

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Media contact:

Rachel B. Carmichael
Maxine’s Heavenly
424-261-7625
rachel@maxinesheavenly.com

Logo:

Maxine’s Heavenly logo
Baked Goods, Cookies, Food, Gifts, Gourmet, Health Food, Marketing, Snacks, Sweets

U.S-BASED MAXINE’S HEAVENLY ENTERS THE CANADIAN CONSUMER MARKET WITH NEW DISTRIBUTION

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Popular cookie brand now available in Canada’s London Drugs and online through Natura Market

LOS ANGELES, CA, 2020-Sep-9 — /EPR FOOD & BEVERAGE NEWS/ — Maxine’s Heavenly, a Los Angeles-based company that makes decadent cookies for the sugar-conscious consumer, is now available in Canada both through retail at London Drugs and online through Natura Market.

This jump across the border comes on the heels of rapid growth into other significant US natural, specialty, and conventional chains, including two new Whole Foods Market regions, Ralph’s By Kroger, and Lucky/Save Mart.

“We’ve always been amazed at how many inbound inquiries we get from Canadian residents looking to purchase our products in their hometowns, so we’re excited to finally be able to point them to these new options.” said CEO Robert Petrarca. “London Drugs is an iconic and beloved retailer and we are thrilled to have our first on shelf placements at their stores. We are also honored to see our products among some of the finest products in Natural Foods on Natura’s fantastically curated e-commerce platform.”

Maxine’s Heavenly contributes its success to the relevancy of their brand promise to consumers: decadent and delicious cookies that are made with better-for-you ingredients that serve a variety of dietary needs, including plant-based (vegan), gluten-free and sugar conscious.

This is particularly relevant to the rapidly growing segment of Canadian consumers looking to incorporate more plant based foods into their diets. Several vegan publications, including Live Kindly and the Beet.com cite a 113% spike in plant-based and vegan related searches in Canada, making it potentially one of the fastest growing markets for plant-based living.

About Maxine’s Heavenly:
Maxine’s Heavenly homemade style, soft-baked cookies are mom’s recipe made so-much-better-for-you. Made for more to enjoy, Maxine’s Heavenly cookies are certified Gluten-Free, Vegan, Kosher,
Non-GMO, and naturally sweetened with coconut sugar and dates. Maxine’s Heavenly cookies was voted Best Snack of 2018
in Health Magazine. Learn more at maxinesheavenly.com.

Media contact:

Rachel B. Carmichael
Maxine’s Heavenly
424-261-7625
rachel@maxinesheavenly.com

Logo:

Maxine’s Heavenly logo
Condiments & Seasonings, Confectionery Products, Food, Gourmet, Health Food, Marketing, Products, Snacks, Sweets

NegevMarket.eu brings home made jams, syrups, fruit delicacies to the European market

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NegevMarket.eu brings home made jams, syrups, fruit delicacies to the European market
  • Yummy yet Sassy jam meets Bedouin tradition in European cuisine
  • NegevMarket.eu is a Jewish-Bedouin partnership bringing Europe, homemade flavors from Israel as well as original Bedouin products
  • NegevMarket is also offering a new culinary concept of boutique jams (based on wine and liqueur) with several combinations of fruit and spicy flavors
  • NegevMarket is a partnership between three entrepreneurs: NegevMarket LTD, the Negev19 Group and the New Dawn in the Negev association (NGO)
  • The partnership operates a special website that allows to make direct orders from all over Europe and Israel, of ‘Foodie Packs’ containing all the boutique jams as well as complementary products

LONDON, 17-Aug-2020 — /EPR FOOD & BEVERAGE/ — The Foodie Packs include special and sassy jams such as: cherry tomatoes in white port and cinnamon (Sweet Sherity), garlic, rum and basil (Ramon19 Spice), chili, port ruby and figs (Hot Osnat), apricots in brandy with ginger and chili (Degani Special Hot) and more.

NegevMarket.eu also markets a line of alcohol free (according to Bedouin tradition) products In separate packages, containing Bedouin-inspired spice blends, tahini spreads, spiced olive oil, complementary products and also original Bedouin hand embroidery.

The NegevMarket.eu online store markets its unique products such as chef upgrades in a jar, allowing the customer to “just add to the dish of your choice or sandwich”. Says Anat Avissar Koren, director of Negev Market LTD. According to Avissar Koren, NegevMarket “offers jams, syrups, fruit delicacies as well as seasoning mixes and traditional rice dishes adapted to European cuisine. The products are marketed directly to customers all over Europe and are also shipped to Israel.” It is a chef’s delight, ready in your home.”

The price range on the webstore starting from 18 EUR for foodie pack for 2 diners, 36 EUR for foodie pack for 4 diners and 70 EUR for foodie pack for 8 diners. All foodie packs are meant to upgrade any dish. Are easy to use as just adding to a dish of fish, chicken, beef, antipasti, or to put in a sandwich, and also be served to guests with the original hosting pack.

All products are vegan, without additional flavorings or artificial sweeteners. The products are sold over the website using the made per order model, shipped directly to the customer’s home without the need for warehouses or refrigeration since the packages are closed and include dry products that are marketed directly to the consumer. This marketing method is in line with European regulation and the entire site is compliant with the strict EU rules.

SOURCE: EuropaWire

Baked Goods, Cookies, Food & Beverage, Gourmet, Health Food, Products, Snacks, Sweets

MAXINE’S HEAVENLY EXPANDS PARTNERSHIP WITH WHOLE FOODS MARKET ENTERING SOUTHWEST REGION

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Rapidly growing cookie company adds a third Whole Foods region

LOS ANGELES, CA, 2020-Aug-05 — /EPR FOOD & BEVERAGE NEWS/ — Maxine’s Heavenly, a Los Angeles-based company that makes decadent but better-for-you cookies for the sugar conscious consumer, is now available in all Whole Foods Market locations in the Southwest region.

The expansion comes on the heels of recent growth into the Northern California Whole Foods region. Maxine’s partnership with Whole Foods initially began in 2018 through the local foraging program that saw an introduction into 10 stores. After much focus on building a strong consumer following, the brand was expanded to the full Southern Pacific region. The success of this region has instigated the further expansion into multiple additional regions.

“Whole Foods Market will always remain the dream account for emerging brands in the natural space, ” said CEO Robert Petrarca. “We’ve continued to be in awe of the attention and guidance the Whole Foods team has given our brand. We know our success is directly linked to the support we see from the Regional and Global teams and we admire the endless commitment they have to providing a platform for growing brands to reach receptive consumers.”

Maxine’s Heavenly contributes its success to the relevancy of their brand promise to consumers: decadent and delicious cookies that are made with better-for-you ingredients that serve a variety of dietary needs. No other cookie on the shelf can claim all of these unique qualities in one product:

  • Homemade taste inspired by Maxine’s original decadent recipe from the 1950’s.
  • Naturally sweetened with coconut sugar and dates for an unrefined, low sugar, and low glycemic cookie.
  • Made for more to enjoy – all flavors are certified gluten free, vegan, kosher, and non-GMO.

Whole Foods Market Southwest will carry three Maxine’s Heavenly SKUS: Peanut Butter Chocolate Chunk, Almond Chocolate Chunk, and Chocolate Chocolate Chunk.

About Maxine’s Heavenly: Maxine’s Heavenly homemade style, soft-baked cookies are mom’s recipe made so-much-better-for-you. Made for more to enjoy, Maxine’s Heavenly cookies are certified Gluten-Free, Vegan, Kosher, Non-GMO, and naturally sweetened with coconut sugar and dates. Maxine’s Heavenly cookies was voted Best Snack of 2018 in Health Magazine. Learn more at maxinesheavenly.com.

Media contact:

Rachel B. Carmichael
Maxine’s Heavenly
424-261-7625
rachel@maxinesheavenly.com

Logo:

Maxine’s Heavenly logo

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Cookies, Food, Gourmet, Health Food, Snacks, Sweets

MAXINE’S HEAVENLY EXPANDS PRESENCE IN CONVENTIONAL MARKETS WITH RALPH’S AND LUCKY/SAVEMART

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Sugar conscious cookie brand expands its presence in California

Los Angeles, CA, 2020-Jun-2 — /EPR FOOD & BEVERAGE NEWS/ — Maxine’s Heavenly, a Los Angeles-based company that makes decadent but better-for-you cookies for the sugar conscious consumer, added Ralph’s By Kroger and Lucky/Save Mart to the rapidly growing list of stores that carry their brand.

With the addition of these key regional retailers, Maxine’s Heavenly continues its deeper dive into the California markets. Maxine’s Heavenly cookies can be found in 115 Ralph’s locations across Southern California and over 100 Lucky/Save Mart locations (Gluten Free modular) in Northern California.

“We’ve always known the Maxine’s Heavenly brand had great potential beyond the natural and specialty stores with which we built our foundation. Ralph’s and Lucky/Save Mart are perfect
retail partners to extend our availability to conventional retailers on our quest to make our so-much-better-for-you products more widely available to all consumers,” said Robert Petrarca,
CEO of Maxine’s Heavenly. “We know that a vast majority of American consumers are looking for sugar conscious treats that taste outstanding and we’re glad these partnerships help us to
reach more and more of them.”

Consumers can find locations for these and other retailers using the store locator on the Maxine’s Heavenly website: https://maxinesheavenly.com/pages/store-locator.

About Maxine’s Heavenly
Maxine’s Heavenly homemade style, soft-baked cookies are mom’s
treats, made for today. They are half the sugar, sweetened naturally with coconut sugar and dates, and the first ingredient is oats. Made for more to enjoy, Maxine’s Heavenly cookies are certified gluten-free, vegan, kosher, and non-GMO. Maxine’s Heavenly was voted Best Snack of 2018 in Health Magazine. Learn more at maxinesheavenly.com.

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Media contact:

Rachel B. Carmichael
Maxine’s Heavenly
424-261-7625
rachel@maxinesheavenly.com

Cookies, Food, Food & Beverage, Gourmet, Marketing, Products, Snacks, Sweets, Vegetarian Food

MAXINE’S HEAVENLY EXPANDS WITH WHOLE FOODS MARKET ENTERING NORTHERN CALIFORNIA REGION

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MAXINE’S HEAVENLY EXPANDS WITH WHOLE FOODS MARKET ENTERING NORTHERN CALIFORNIA REGION

Success in SoPac region opens up opportunity in Northern California

Los Angeles, CA, 2019-Dec-19 — /EPR FOOD & BEVERAGE NEWS/ — Maxine’s Heavenly, a Los Angeles-based company that makes decadent but better-for-you cookies for the sugar conscious consumer , is now available in all Whole Foods Market locations in the Northern California region.

The expansion into this new region comes after the extraordinary traction the brand is seeing in the Southern Pacific region of Whole Foods Market.

“We love our partnership with Whole Foods,” said CEO Robert Petrarca. “They continue to show tremendous support for local and emerging brands and we’re happy to partner with them in our
neighboring Northern California region. We’ve been thrilled with the performance of our products as they continue to lead the category in velocity turns. Clearly our brand promise — ultra clean label cookies that taste like you made them in your own kitchen — resonates with the Whole Foods consumer. We see this as validation for the vibrant potential of our products on a national level.”

Maxine’s Heavenly contributes the high velocity turns to their unique combination of qualities that are setting new standards in the cookie aisle:

  • Homemade taste that is calibrated to Maxine’s original, decadent recipe from the 1950’s.
  • Naturally sweetened with coconut sugar and dates for an unrefined, low sugar, and low glycemic cookie.
  • Made for more to enjoy – all flavors are certified gluten free, vegan, kosher, and non-GMO.

Whole Foods Market carries all four Maxine’s Heavenly SKUS: Peanut Butter Chocolate Chunk, Almond Chocolate Chunk, Chocolate Chocolate Chunk, and Cinnamon Oatmeal Raisin.

About Maxine’s Heavenly:
Maxine’s Heavenly homemade style, soft-baked cookies are mom’s recipe made so-much-better-for-you. Made for more to enjoy, Maxine’s Heavenly cookies are certified Gluten-Free, Vegan, Kosher, Non-GMO, and naturally sweetened with coconut sugar and dates. Maxine’s Heavenly cookies was voted Best Snack of 2018 in Health Magazine. Learn more at maxinesheavenly.com .

Contact:

Rachel B. Carmichael
Maxine’s Heavenly
424-261-7625
rachel@maxinesheavenly.com

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Baked Goods, Cookies, Food, Food & Beverage, Health Food, Marketing, Snacks, Sweets

MAXINE’S HEAVENLY RELEASES SEASONAL FAN FAVORITE PUMPKIN PECAN SPICE COOKIES

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The clean label, low sugar treat is perfect for consumers looking for a permissible Fall indulgence

Los Angeles, CA, 30-Oct-2019 — /EPR FOOD & BEVERAGE NEWS/ — Maxine’s Heavenly, a Los Angeles-based company that makes decadent but better-for-you cookies for the sugar conscious consumer, has released it’s seasonal flavor, Pumpkin Pecan Spice.

Pumpkin spice products are ubiquitous this time of year, but Maxine’s Heavenly offers a clean label version that satisfies consumers’ desire for a sweet snack without packing in the sugar. These cookies are:

  • Low sugar. Pumpkin Pecan Spice cookies only have 5 grams of sugar per serving. This is lower than almost every other cookie on the grocery shelf, with most brands averaging closer to 10g of sugar for the same serving size.
  • Sweetened by nature. Maxine’s Heavenly cookies are sweetened with coconut sugar and dates only. These natural sweeteners are unrefined and retain more vitamins and minerals than refined sugars.
  • Low glycemic. Because Maxine’s Heavenly cookies are sweetened with natural, low glycemic sugars, you can have a sweet treat without experiencing a sugar crash.

Beyond the better-for-you sugar promise, Maxine’s Heavenly is committed to raising the bar on the taste experience in the shelf stable cookie aisle. Inspired by a family recipe, Maxine’s Heavenly cookies feature generous portions of real ingredients, including whole grain oats, large pecan pieces, and 100% natural flavor profiles from real spices like nutmeg and cinnamon.

All Maxine’s Heavenly products are certified Gluten Free, Vegan, Kosher, and verified Non-GMO. This year, Maxine’s Heavenly Pumpkin Pecan Spice cookies are proudly listed on PETA’s list of “Best Vegan Pumpkin Spice Products in 2019” and popular blogger Celiac and the Beast’s “Best Gluten Free Pumpkin Pecan Spice Products 2019”.

“We’re really proud of this flavor,” said Maxine’s Heavenly CEO, Robert Petrarca, “and we’ve gone out of our way to source the simplest, best ingredients. They’re decadent, spicy, and sweet, and all without the sugar bomb. Consumers don’t want to feel guilty every time they eat something delicious, and they don’t want unnatural, highly-refined ingredients either. This flavor is super clean and absolutely delicious.”

Pumpkin Pecan Spice can be purchased at Whole Foods Southern California, Gelson’s, Erewhon, Lassens, Down to Earth, Market of Choice, and online at ThriveMarket.com, Amazon.com, and MaxinesHeavenly.com.

About Maxine’s Heavenly: Maxine’s Heavenly homemade style, soft-baked cookies are mom’s recipe made so-much-better-for-you. Made for more to enjoy, Maxine’s Heavenly cookies are certified Gluten-Free, Vegan, Kosher, Non-GMO, and naturally sweetened with coconut sugar and dates. Maxine’s Heavenly cookies was voted Best Snack of 2018 in Health Magazine. Learn more at maxinesheavenly.com.

Contact:

Rachel B. Carmichael
Maxine’s Heavenly
424-261-7625
rachel@maxinesheavenly.com

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Biscuits, Bread, Cakes, Candy, Cheese, Chocolates, Cookies, Dairy Products, Food Aditives & Chemicals, Food Processing, Frozen Food, Ice Cream, Marketing, Pastry, Processed Food, Snacks, Sweets, Waffles

Study: Increasing preference for convenience and premium #food products among European consumers results in the increasing use of emulsifiers

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DUBLIN 2, Ireland, 11-Oct-2018 — /EPR FOOD & BEVERAGE NEWS/ — The unwavering consumer focus on personal variables such as effects of aging, being conscious about self-image and physical attractiveness has been capitalized by personal care product manufacturers, and as an outcome, new personal care and cosmetic products are introduced to the market on every day basis. Furthermore, personal care and cosmetic product manufacturers have also shifted towards ingredients that impart multi-functional properties to products. Among various types of such ingredients, including but not limited to, modifiers, emollients, and stabilizers, emulsifiers and co-emulsifiers are witnessing a surge in demand, especially from the cosmetics and personal care in Europe. According to a Fact.MR study, Europe accounts for nearly 40% revenue share of the global emulsifier and co-emulsifier market.

Food emulsifiers and co-emulsifiers are classified into broader categories i.e. synthetic and natural emulsifiers or bio-based emulsifiers. According to the Fact.MR study, of the total 464 KT demand for emulsifier and co-emulsifier in Europe in 2017, the difference between bio-based emulsifier and synthetic emulsifier was insignificant. Synthetic emulsifiers and co-emulsifiers lead the pack currently, however, demand for bio-based variants is encouraging, signifying shifting consumer preferences.

Bio-based emulsifiers have the advantages of being economic to the scale of production, are non-toxic, and easy to handle. According to Fact.MR’s study, demand for bio-based emulsifiers is likely to witness a surge on account of these attributes. However, the study opines that challenges, especially large volume needed to be effective as emulsifier, along with the need for preservative while using these natural emulsifiers can stymie uptake.

Request a Sample of Emulsifier and Co-Emulsifier Market Study

https://www.factmr.com/connectus/sample?flag=S&rep_id=388

Although the Fact.MR study remains bullish on the long-term prospects of emulsifier and co-emulsifier market, adoption of feasible alternatives by the food processing and personal care industry can impede growth. The effectiveness of new baking enzymes, such as lipases & transglutaminase, can offset the demand for emulsifiers and co-emulsifiers. This enzyme helps in cross-linking the gluten proteins as well as improves the stability and consistency of the dough. Enzymes are proving to be a better alternative to emulsifiers owing to their cost-effectiveness. These enzymes are of utmost importance with regards to mixing, handling and fermentation stages of dough.

Request Methodology Behind the Report

https://www.factmr.com/connectus/sample?flag=RM&rep_id=388

The myriad properties of emulsifiers — stabilized emulsions, homogeneity in creams and solutions, and stabilization in the anti-aging as well as hydrating creams — make these a perfect fit as an ingredient. Additionally, the market actors at different nodes in the value chain understand the relevance of keeping product development in sync with the end user demand, be it the base ingredient or additives for formulation. For instance, as skin care formulations are becoming stronger, formulators are focusing on manufacturing multi-functional and effective emulsifiers that enable development of sophisticated personal care products.

Europe’s Food Sector Energizing Emulsifier Demand

Emulsifiers also find application as a food additive, wherein these are used for maintaining product quality by retaining the fat content. Increasing incidences of food borne diseases has pushed food processors to use emulsifiers and co-emulsifiers of different source, grade, and quality.

Increasing preference for convenience and premium food products among European consumers is resulting in the increasing use of emulsifiers. Demand for emulsifiers has also received a fillip on account of the broader health and wellness trend, as emulsifier use can help manufacturers reduce fat content while improving texture and taste.

Along with fat retention, emulsifiers also help maintain overall quality of the food, which has boosted their uptake in the food processing industry.

Food brands across Europe are increasing the use of emulsifiers and co-emulsifiers in their products, to prolong shelf life, reducing enzyme attack kinetics as well as prevent food decomposition. FDA and several other organizations have enacted a set of safety norms in order to regulate the use of food preservatives. Industry leaders in food processing and ingredient supply are investing in research and development for formulations that are healthy, and do not carry risk of side-effects – Cargill’s new innovation of de-oiled canola lecithin in its product range of emulsifiers stands as an apt example.

Buy this Report at https://www.factmr.com/checkout/388/S

SOURCE: EuropaWire

Beverage, Sandwiches, Services, Sweets, Teas

LondonTown.com: Newly opened Shangri La Hotel offers tempting Afternoon Tea in the Ting Lounge

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The much anticipated Shangri La Hotel, London has opened its doors but you don’t have to stay in one of their elegant hotel rooms to enjoy the breath-taking views. One of two restaurants in the hotel, Ting offers visitors a chance to enjoy afternoon tea in London with a 360-degree view of the city. Like the hotel’s rooms, Ting fuses Shangri-La’s Asian heritage with the iconic modernity of London’s Shard.

Situated on the 35 th floor of Western Europe’s tallest building, Ting derives its name from the Chinese word for living room and offers diners a modern, stylish setting in which to enjoy afternoon tea. Guests can choose between two menu options: Classic British or an Asian-inspired alternative. The Classic menu features delicacies such as Chocolate Temptation, a rich sponge with red fruit tea-infused chocolate ganache and raspberry compote served with soft chocolate cream; and the Passion Fruit, which combines passion fruit cream, tropical fruits with mango coulis and exotic fruit marshmallow. The sandwich selection is equally enticing, with London smoked salmon and cream cheese on whole meal bread and roasted chicken and grain mustard on mixed seed bread among the options. In contrast, the Asian menu reflects the hotel’s cultural traditions with treats like a Chinese-Style Egg Custard Tart, Steamed Prawn Dumpling and Roasted Duck Pancake. Of course, no afternoon tea is complete without scones and both menus include classic as well as chamomile options with traditional Cornish clotted cream and strawberry jam.

The Classic Afternoon Tea is £49 or £57 with a glass of champagne and the Asian Afternoon Tea is £54 or £62 with a glass of champagne. Visit LondonTown.com for more information on the Shangri La.
-ENDS-

About LondonTown.com
LondonTown.com is the number one Internet site for London. With over 18 years of experience assisting visitors to the capital, they pride themselves on their customer service and editorial independence – no banner advertising or paid for content is allowed. The LondonTown.com team assist in finding cheap London hotels, sightseeing tours, ticket information and events. Trusted and with a loyal following, LondonTown.com is a very reliable source of recommendations and advice on what to do in London.

Via EPR Network
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Baked Goods, Cakes, Confectionery Products, Food & Beverage, Sweets

Express love for your mother this Mother’s Day with IndiaCakes.com

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Mothers are tender, caring and loving. The fondest memories embedded inside a child’s mind tend to be of warm, loving eyes associated with his mother and also the way she pampers him or her. But beyond a good age, moms deserve to become pampered too. Slight gesture on your part, a little heartfelt message, the token of present or just a call could be enough to help to make any mother pleased. Of course, you want to do much more for the moms and scrumptious fresh beautiful cakes can have the desired effect this Mothers Day.


Students abroad or even NRIs often miss being with their moms on this big day. But sites such as indiacakes.com help you to send Mother’s Day cakes to India with a sweet poem in it written for you personally. The delicious cakes they provide are astounding and therefore are a feast with regard to eyes. You can usually Skype your mom on the day and view her eating the cake to understand how much your mother loved your present.

There is Regal Treat with superbly designed pineapple cake having a rich texture, 12 long-stemmed yellow-colored roses, a box associated with Cadbury Celebrations along with a beautiful personalized Mothers Day card is just befitting a tenacious mom who’s strong pillar of support on her children in any kind of situation. Emotionally your dessert hampers with 20 red-colored roses and devil meals black Forrest cake having a whipped cream filling is really a sure shot method to cheer up the teary-eyed mom in India who is missing you on her special day.

Established sites like IndiaCakes.com have a good track record and are a much better option than ordering local bakeries to provide the mother’s day cakes simply because they have a brand to meet. While local bakeries might be good at to whip up mouth-watering mother’s day cakes , they often don’t have an employee specialized in packaging gifts to match the occasion. They don’t care for personalized messages or delivering them with a smile.

Online sites that specialize in the region of packaging as well as delivering gifts, realize that they’re substituting someone who’s miles away from his / her mom and have charged them with the responsibility of making her happy. Therefore, they take unique care in finding the right quality cakes from bakeries near your house, package it nicely and deliver this to her oven-fresh on her special day.

Your search for the perfect company to send online mother’s day cakes is now over. Indiacakes.com can provide you the ideal way to please your mom this mother’s day and make her happy by gifting her with online mother’s day cakes. Send Mothers Day cakes to India online this season and tell your mom just how much you love her.

Website = http://www.indiacakes.com/mothers-day.html 
Contact email = order@IndiaCakes.com

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Golden Spoon Unveils New Website to Revitalize Brand

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Golden Spoon, the popular Southern California frozen yogurt company, unveiled their hip new website highlighting the chain’s Southern California roots, it’s famous creamy taste, and even the frozen yogurt’s health benefits. “ We’ve only just begun to renew our brand and bring it back to life; the website is a reflection of what is to come,” said Golden Spoon’s CEO Roger Clawson.

Golden Spoon is Southern California’s original frozen yogurt. The look of the new website is simple and fresh, just like their ingredients, with classic Southern California beach images highlighting Golden Spoon’s heritage. It started in 1981 as a remodel of a health food store in Tustin, California, and has grown into a worldwide brand with an extremely loyal following. You can read all about the journey in the “About Us” section on the site.

The website spotlights the healthy attributes of Golden Spoon’s product made with real fruit and real milk , including full nutritional information for both low-fat and non-fat flavors. Another handy feature allows you to compare the nutritional value of Golden Spoon frozen yogurt to other foods such as ice cream, granola bars and smoothies.

The website is also a great place to find out about new flavors and new additions, like thenew eco-friendly yogurt cups, which biodegrade in only 21 days. Along with the new design and eco-friendly cups, Golden Spoon is also introducing a revolutionary new pricing method, one without scales. Most competing frozen yogurt stores provide one over-sized cup for customers to fill with yogurt and toppings, and the cup is priced based on the total weight. You never know what your dessert will cost you until it is too late, and it’s very easy to go over-budget.

Golden Spoon is changing all that with an innovative, industry-first pricing structure they have trademarked as “Weightless Pricing.” Customers pay a single, fixed price for one of three cup sizes, then fill it with as much yogurt and as many toppings as they wish. Three stores, including Irvine, La Costa and Carlsbad, will launch the new store concept on May 12, 2012 with free yogurt all day.

And, if all the flavors and toppings are not enough variety, customers can also choose their service level. Tell a Golden Spoon “concierge” employee what you have in mind, and then relax as they swirl your yogurt and bring it to your table. Or, you can opt for a “hands-on” experience and create your own masterpiece.

“My father, Jeff Barnes, is the founder of Golden Spoon.  Since I can remember, the stores have always looked the same,” said Reed Barnes, Golden Spoon’s Director of Training.  “As an

owner of two stores, including the original Golden Spoon location in Lake Forest, I love the new direction, the new look and the new store concept.  It couldn’t be a better time to be a part of Golden Spoon Franchising.”

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Golden Spoon Expands To Qatar

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Golden Spoon Franchising, the franchising arm of the largest frozen yogurt brand in Southern California, announced the signing of an agreement with the M.H. Al Mana Group of Companies to develop the Golden Spoon franchise throughout Qatar. The agreement is for the opening of eight or more stores over the next five years. Three stores are currently open in the Doha market area with five more to follow. The fourth location is expected to be open by April 30th with two more slated for the end of June 2012. The final two will open by the end of August 2012 for a total of eight stores.

“Signing the agreement to enter the Qatar market demonstrates our commitment to make Golden Spoon a leading global brand,” said Golden Spoon Franchising CEO Roger Clawson. “Our successful launch into Japan and the Philippines helped validate Golden Spoon’s international expansion into the Middle East Region and built our brand’s exposure worldwide. We look forward to replicating that success in Qatar with the M.H. AL Mana Group and throughout the GCC with other professional, multi-unit franchise developer groups.” Clawson said he plans to continue the health-conscious frozen yogurt brand’s worldwide expansion by signing master franchise agreements in the UAE, the Kingdom of Saudi Arabia and Kuwait within the next 12 months. Golden Spoon also has its sights on key markets in Asia such as China, India and Vietnam.

“Golden Spoon is the only worldwide brand selling authentic frozen yogurt. Unlike most of our worldwide competitors, we insist that all of our products are produced and shipped from our dairy. The rest of the industry falls short by generally serving a reconstituted powdered mix that attempts to taste like their original U.S. product. The difference in taste, quality and overall value has set us apart for almost 30 years. One taste and you will know why we have led the industry since 1983,” said Clawson.

“Signing with the M.H. Almana Group of Companies is a great win for Golden Spoon,” Clawson said. A proven multi-unit developer and operator, the M.H. Almana Group of Companies has already developed a famous U.S. restaurant brand in Qatar. The M.H. Almana Group of Companies has many years of successful experience in retail operations. “We explored many franchising opportunities to add to the M.H. Almana Group of Companies family, and Golden Spoon matched well with our focus on bringing in brands that will be of value to the people in Qatar,” Abdulaziz Al Mana stated. “We feel Golden Spoon’s focus on local communities and its commitment to providing premium products at a great price creates an opportunity that is too good to pass up.” Golden Spoon’s community-centric focus adapts their model and flavors to fit varying cultures across the globe, all while maintaining a consistent and credible quality product.

When asked if any flavors would be developed to cater to the local taste palette, Clawson said apricot and additional regionally popular flavors would soon be added to the current menu. “However, we anticipate that our traditional Western flavors will also be popular.”

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Kenny Cooks For the Fair

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The acclaimed TV chef, Kenny Atkinson, is showing his support for a country fair in his home village of Darlington.

The event is being held at Grange Community Centre in Hurworth Village near Darlington on the 17th September and Kenny will be doing three cooking demonstrations throughout the day.

The chef, who has his name above the door of the village’s five star resort’s restaurant, The Orangery at the hotel golf and spa resort Rockliffe Hall, is well known for his winning dishes on various TV programmes, such as BBC Two’s Great British Menu. And like his appearances on the BBC’s popular weekend cooking show, Saturday Kitchen, Kenny will be showing his cooking skills to the crowds at the fair, which is being organised by Hurworth Parish Council, and will advise how to create his signature dishes in a series of live cooking demonstrations.

The lucky spectators at the front of the stage will then get to taste Kenny’s gorgeous dishes, which are expected to be made up of one stunning dessert and two fish dishes.

The fair is the first one to be held in the village and is hosted in conjunction with Hurworth Community Association and Saint Theresa’s Hospice.

The family day out which opens at 10:30 has been sponsored by Rockliffe Hall, a well-known hotel in Darlington, alongside Sherwoods of Darlington, Borderfields, and Thomas Watson Auctioneers and the fair promises people all ages fun throughout the entire day.

Kenny says:“This event is the only live demonstration I am going to do this year and it gives the people of Hurworth and further afield the chance to see me cook some of the fantastic signature dishes that they can eat at Rockliffe Hall, without being on TV, and hopefully this will will draw quite a crowd to the first Hurworth country fair. I really want to get involved in the local community, as it is now my home and I’m keen to give something back.”

More information can be found on the Hurworth Country Fair at: http://www.hurworthcountryfair.co.uk/

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Truly Irresistible Relaunch for The Co-operative

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The Co-operative is relaunching and revamping its premium Truly Irresistible range, with the addition of 50 brand new products for 2011, and an elegant, sleek new look.

The Co-operative Truly Irresistible range provides quality, great-tasting and affordable food within easy reach. With a range of 400 products – including 50 brand new ones for 2011 – there’s something for every occasion – from an indulgent treat to share with family and friends, to inspiration for making the evening meal that little bit more special.

The stylish new Truly Irresistible logo and packaging, which has been created for The Co-operative by Manchester-based GJ Creative, exudes quality and provides a striking on-shelf presence for the premium own-brand range.

The range officially re-launches tomorrow (Wednesday 25 May), when many of the new products – perfect for summer eating – will be available. To encourage shoppers to try the Truly Irresistible products, the entire range will have a minimum of 25% off from 25 May to 14 June 2011 inclusive.

Sean Toal, Commercial Director for The Co-operative Food, said: “With continued pressure on everybody’s purse strings, many people are eating in rather than dining out, so the extended Truly Irresistible range is ideal for those looking to create quality dining experiences at home.

“We’ve added lots of delicious new products to our premium range, as well as reviewing every single Truly Irresistible product to ensure we’re offering the very best in terms of fantastic tasting, quality food at affordable prices for our customers and their families.”

The extended range includes higher-welfare British meat and poultry, as well as fresh seasonal fruit and vegetables and top-quality store cupboard ingredients – all perfect for scratch cooking.

However, there are also some delicious premium pre-prepared meals and desserts to add to any occasion, from family mealtimes and romantic nights in, to picnics and eating alfresco – and all within easy reach at local Co-operative stores.

The launch will be backed by a multi-million pound advertising campaign, which breaks tomorrow. The national TV advert features the now firmly-established family from The Co-operative’s “Passionate Plea” campaign, sitting down at a “table for four” to eat what looks like a restaurant-quality three-course meal, made with delicious Truly Irresistible products, including Parma ham, stone-baked mozzarella, tomato & pesto pizza, garden salad and lemon & summer berry torte. The ads created by TBWAManchester, will also communicate the “at least 25% off” message.

The Co-operative will also use its sponsorship of ITV National Weather to highlight its premium range, with idents featuring several of the hero products in a combination of relaxing summer scenarios and exhilhirating and enjoyable outdoor settings.

The Co-operative will also be extending its digital reach in support of the Truly Irresistible brand. The multi-channel approach will see a re-design of The Co-operative Food’s website ( www.goodwithfood.co.uk ). The new-look website, featuring the re-invigorated Truly Irresistible packaging, will be unwrapped on 25 May.

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Popular Malaysian Sweets in Focus at Kuala Lumpur August Expo

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Tens of thousands of trade and public visitors are expected at Kuala Lumpur’s popular Malaysian Sweets Expo, with hotel rooms filling up fast.

The Malaysian Sweets Expo is slated from 6 to 8 August at Kuala Lumpur’s Matrade Convention and Exhibition Centre, providing confectioners with a unique opportunity to showcase their products to tens of thousands of visitors. The rapidly growing domestic market and confectionery sector international contacts are expected to be successfully accessed by exhibitors.

On show will be everything from processing equipment, packaging, refrigeration, ingredients and raw materials, marketing tools and manufacturing control technology as well as the sweets themselves. The aim of the event is to generate leads, create product awareness, build business relationships, network and make immediate sales.

Visitor profiles include buyers and production managers from the international confectionery industry, packaging designers, product developers, local retailers, wholesalers and international food retailing executives as well as the general public. The result for exhibitors will be a boost to their businesses during the coming years.

According to DirectRooms.com, major trade shows in cities popular as visitor and business destinations often result in shortages of suitable nearby hotel accommodation. They advise those who need to book rooms in cheap Kuala Lumpur hotels during expo week to do so well in advance.

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Spanish Food at Christmas Time: A Festive Treat

Perhaps one of the most flavoursome cuisines in the world, Spanish Food has plenty to offer in the way of enjoyment, and is for that reason a great addition to any Christmas stocking. With superb wines, from Riojas to Moscatel dessert wine, and excellent olives, Spanish food is a notable indulgence that can really put the enjoyment back into Christmas winters.

deliciosoimage.jpg (300×300)

The range of cheeses and meats in Spanish food is also impressive: for meat lovers, there’s no better gift than a well preserved chorizo sausage, or some finely prepared Serrano ham, and the Manchego, Idiazabal and Murcia al Vino cheeses are some of the best in the world, and will certainly get the love and appreciation they deserve from the cheese addicts among your presents list.

When stuck for something to buy those at Christmas who insist that it’s a time for enjoyment and fun, then, remember that specialist and genuinely quality food and drink are excellent luxuries that most people will appreciate, and that Spanish food is some of the best cuisine out there.

The Mediterranean is so rich in cuisine, in fact, that some of its most famous exports – its meats and cheeses – are easily matched by its vegetarian dishes, such as asparagus, piquillo peppers and artichokes.

For those with a sweet tooth, too, there are plenty of nuts, sweets and honeys and jams that can satisfy even the most ardent sugar fiend.

Contact Details: info@delicioso.co.uk, www.delicioso.co.uk, 44 (0) 1865 340055, Delicioso UK Ltd, Unit 14, Tower Business Park, Berinsfield, Oxon OX10 7LN.

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Ultimate Gluten Free Chocolate Chip Cookie

Nuchia Foods Corporation has a recipe for a gluten free chocolate chip cookie made from its alternative flour. Their Original Chia Seed Flour is an all purpose baking flour that does not require any additives plus it is loaded with omega-3, protein and insoluble fiber. Original Chia Seed Flour bakes and taste remarkably similar to whole wheat. It can be substituted 1 for 1 for highly processed wheat flour.

Nuchia Foods Original Chia Seed flour is the only flour of its kind. It is not just ground up Chia Seeds offered by other companies, it is an all purpose alternative flour made from a special process.

Nuchia is releasing a full line of Gluten Free Snacks in April and has released the recipe for its Ultimate Gluten Free Chocolate Chip Cookie. You can wait and find it in your stores or try it for yourself.

Cookie Recipe

Ultimate Gluten Free Chocolate Chip Cookie

Ingredients:

1 1/2 cup Butter
3 1/2 Cup Organic Brown Sugar
5 1/4 cup Nuchia Original Chia Flour
2 each Eggs
2 tsp Vanilla
1/2 cup water
1 tsp sea salt (a little less)
4 tsp baking power
2 tbs Baking cocoa
2 cup Dark Chocolate (chucks or chips)

Instructions:

Place soften (not melted) butter, sugar, water, eggs and vanilla in mixing bowl. With a mixer, mix together until creamy. 2. Mix dry ingredients and dark chocolate chips together in separate bowl then by hand add to wet mix in portions. Bake 5 to 8 minutes at 325 (modify bake time to make a soft or harder Cookie). We used a convection oven; modify baking time to suit baking conditions.

We used a 2 tablespoon cookie scoop to portion cookies, and then rolled them into balls. Batch makes 170 cookies, enough for a gluten free birthday party.

Contact: Nuchia Foods Corporation

p. 407-857-2320 ext. 101 
e. info@nuchiafoods.com
w. www.nuchiafoods.com
t. www.twitter.com/Chia_man

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Waitrose Launches New Range Of Seasonal Fine Foods With An International Twist Which Has Something To Suit All Tastes And Budgets

Waitrose has announced the launch of their new range of seasonal fine foods with something to suit all tastes and budgets.

As the credit crunch drives the appeal for home entertaining and dining, those watching the pennies this festive period can still enjoy the finest foods with the fresh party collection from Waitrose.

The new range offers an exciting collection of 38 contemporary canapés, with something to suit all tastes.

This latest range includes bite-sized classics from around the world, such as traditional styled classics with British recipes like Mini Beef Wellingtons, and Mini Yorkshire Puddings filled with beef, onion relish and crème fraîche with horseradish and mustard.

The Mediterranean collection includes Scallop and Chorizo Skewers, which are hand-made with slices of spicy Spanish chorizo and succulent scallops, marinated with roasted peppers, Sunblush tomato paste and parsley. Other Mediterranean favourites include the ever popular Brie and Cranberry Parcels, as well as Mushroom and Mascarpone Cups, Mini Bruschettas and Lamb Koftas.

The Oriental flavours which are on offer include Mini Salmon Fishcakes with a garlic and ginger dip, Mini Duck Spring Rolls, Spiced Chicken and Cashew Cakes and Paper Prawns.

The new Christmas recipes party food collection will be available in Waitrose branches from November 17th ensuring anyone can lay on an impressive buffet spread for their New Year’s celebration with minimum effort.

All items are suitable for home-freezing too, so they can keep be kept in the freezer through Christmas and into the New Year, and of course all come with the assurance that they are made with the highest quality ingredients.

The new party food collection will be available in Waitrose branches from November 17th About Waitrose Waitrose has 191 branches in its estate including stores in Wales and Scotland and has just been named Britain’s Best High Street Retailer at the Which? Awards 2008 and Supermarket of the Year by the RSPCA at its Good Business Awards in 2008. The food shop has won more major wine awards than any other retailer and was named Supermarket of the Year 2007 at the Decanter World Wine Awards.

Waitrose sells over 1,700 organic products, over 60 different types of fish and seafood and more than 100 different cheeses. The food shop also enjoys one of the best reputations for dealing with farmers and suppliers

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