The recently launched Legacy Wines impulse, export and on-trade division of Manchester-based Kingsland Wines and Spirits has announced its first new brand launch.
‘The Gathering’ is Legacy’s contemporary brand inspired by the spirit of people coming together and the philosophy that good wine is best enjoyed when shared with friends. Three 2011 vintage South African wines initially make up the range; a Shiraz/Grenache, Chenin/Chardonnay and Pinotage Rose, a great selection of South African red wine, white wine and rose.
The range is available from a number of stockists including Landmark members, Nisa retailers, selected Spar stores in the South West and Filshill in Scotland; with many more retailers coming throughout the year.
The Gathering’s launch, with an RRP of £6.99 and upcoming promotions, marks the start to an exciting year for Legacy Wines, who are also planning further brand releases in 2012; including other sharing and dinner party wines from New Zealand and California showcased at this year’s coming ProWein and LIWF exhibitions.
Legacy Marketing Manager Laura Delooze commented on the launch: “We are delighted to announce the launch of ‘The Gathering’; the first of a number of new brands we are developing for the Impulse, On Trade and European export channels. The wine quality and innovative branding, supported by a bespoke website and social media pages, have already been well received resulting in strong listings.”
For further details on Legacy Wines including news on future launches, please visit the Legacy Wines website www.legacywines.co.uk, or for further news on The Gathering, please visit the newly launched website (www.gatheringwines.co.uk), Facebook page (facebook.com/GatheringWines) and Twitter page (@GatheringWines).