Tag Archives: Tequila

Redefining The Modern Wine Experience

Josh McFadden, the 31 yr. old Creative Director and Founder of Proof Wine Collective (a creative company dedicated to developing small-production, critically-acclaimed wineries) has big plans for a space of his own. The self-taught entrepreneur has spent over ten years mastering the ins and outs of the wine industry: working harvest, sommelier at restaurants, wine buyer, wine shop clerk, cellar rat, cook, server, and wine label designer… He’s been there!

After 4 years of building Proof from the ground up, Josh is ready to catapult himself into the next big project. Turncoat Wine Co. will be a wine bar located in the center of the rapidly growing wine region that is the Central Coast of California. Not only will it be a wine bar, the 4000 sq. ft. space will also offer a full service restaurant, wine shop, lesson room for tastings, and also act as an event location. Turncoat will create a much larger wine presence in the small downtown of San Luis Obispo, and put the area on the map as a top destination for lovers of wine, art and food. It is set to open its doors in early 2013.

The space will be a “living gallery”, as Josh describes it. “Imagine the most interesting party you’ve ever been to: you are meeting fascinating people, including awesome winemakers, offering you wines you’ve never seen, you are being offered food from the season you’ve never tasted, and you have at your disposal over 500 wines from wineries located everywhere in the world. The place will be a display of sensations, and the play between all of them: an interpretation-gasm.”

Needless to say, Josh is intent that Turncoat will be a work of art in itself. His repertoire includes labels on display at the SF MOMA, Trader Joes, as well as for many of the top wine producers of Paso Robles and Santa Barbara like Herman StorySans LiegeField RecordingsAlta Maria, and Force of Nature.

“The winemakers I’ve worked with, just like myself, don’t come from money or privilege.” Josh brings up. “We’ve had to make our own way and we couldn’t have made it this far without the support from our friends.”

In preparation for Turncoat, Proof Wine Collective has put together a compelling campaign to raise money and awareness on the crowd-funding site Kickstarter.com. They’re trying to raise $25,000 by Dec. 3rd in order to help fund some of the initial start up costs of the wine bar. Rewards for support vary from graphic t-shirts, fine art prints, and custom art pieces inspired by yourself. “One print we made is called Wine Pangea which is my attempt to simplify and beautify the world of wine; and the other is called Presidential Drugs of Choice it’s a print detailing every drug/vice done by each President,” explained Josh.  Both the prints reflect Proof’s unique creative style which reappropriates vintage engravings with colors, elegant typography, and new information.

Proof Wine Collective was founded in 2008 in order to create a world where curious and creative spirits may fall in love with wine. Visit their website atwww.proofwinecollective.com.

Via EPR Network
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Tequila Cocktails By Voodoo Tiki Tequila Just in Time for National Tequila Day

Feel some heat coming your way? Tequila drinkers around the world wait in anticipation as National Tequila Day (July 24th) and Mexican Independence Day (September 16th) loom right around the corner. This year, Voodoo Tiki Tequila will be introducing one-of-a-kind cocktails to spice up your night. Make the best of your National Tequila Day with the smooth, refreshing taste of the Prickly Pear Margarita or light up the sky for Mexican Independence Day with a Tiki Torch Mar-Tiki. Also be sure to spice up your life with a loved one or enjoy the warmth of a few friends by sipping on Voodoo Tiki Tequila’s Platinum Mar-Tiki.

Filled to the brim with flavor, Voodoo Tiki combines both splash and zing, making your drink more sizzling and tasteful than ever. Each bottle of Voodoo Tiki Tequila is hand blown, and is inscribed with words such as, “happiness,” “love,” and“success.” These words have been said to bring magic to the owner of the bottle.

Celebrate the holidays right, by adding some magic to your night:

Voodoo Tiki Tequila

National Tequila Day (July 24, 2009)
Prickly Pear Margarita
2 oz Voodoo Tiki Desert Rose Prickly Pear Infused Tequila
1/2 oz Triple Sec
1 oz Orange Juice
2 oz Sour Mix
1/2 Grenadine

Rim: Salt or Sugar
Serve: Up Rocks Frozen
Garnish: Sugar Coated Lime Wheel

Mexican Independence Day (September 16, 2009)
Tiki Torch Mar-Tiki
3 1/2 oz Voodoo Tiki Anejo Tequila
1 oz Everclear or Grain Alcohol (float and ignite)
1 1/2 oz Fresh Lime Juice

Rim: Sugar
Serve: Up
Garnish: Sugar Covered Lime Wedge

About Voodoo Tiki Tequila:
Voodoo Tiki Tequila is made in the highlands of Jalisco, Mexico in the region known as “Corazon de los altos,” renowned for being blessed by nature with geographic features integral to the cultivation of the sweetest and largest “Agave Azul.” Voodoo Tiki Tequila offers a full range of high concept, high quality Ultra-Premium and Super-Premium hand-crafted tequila made from the highest quality 100% Weber Blue agaves aged between 10 and 12 years. Voodoo Tiki Tequila Corp. chooses only the biggest and sweetest agaves, which are baked between 26-48 hours, and to ensure the finest flavors, their tequila is distilled twice. The brand is currently sold in 23 states and 4 countries!

Via EPR Network
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