Monthly Archives: April 2011

Events, Food, Food & Beverage, Gourmet, Marketing, National Cuisine, Online, Services

Top diners Gourmet Burger Kitchen, Toby Carvery and Frankie and Bennys available with savings this Bank Holiday weekend

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Dining out for all the family over the Easter Bank Holiday weekend is now more affordable – thanks to leading retail deals and savings website DiscountVouchers.co.uk. The popular site, which is updated in real time to offer people the latest deals for over 500 retailers, has introduced new deals for saving money at the Gourmet Burger Kitchen, Toby Carvery and Frankie and Bennys.

Among the most successful eateries on the UK high street nowadays is Gourmet Burger Kitchen, where diners can enjoy top quality cheeseburgers, sandwiches and more. By logging on to the DiscountVouchers.co.uk site at present consumers can get hold of a new printable voucher which gives them a meal deal to share for just £14 at the popular burger joint.

Another of the most popular restaurant chains in the UK which can be saved at right now is fun eatery Frankie and Bennys. The DiscountVouchers.co.uk site is offering Bank Holiday deals for enjoying the lunch menu from £5.95, 2 breakfasts for £10 and Monday Madness – 25% off Food Bills. There’s also a deal for kids eating free there this Easter.

Steaks, ribs and more can be had on a budget right now at the Toby Carvery, with the DiscountVouchers.co.uk offering new deals to save there. Consumers can log on right now and get their hands on deals such as the Daytime Carvery for just £5.49 per person – perfect for Saturday or Sunday lunch over the long weekend.

Simon Terry, spokesperson for DiscountVouchers.co.uk, commented, “We are only too aware that eating out over the Easter period can be a pricey process, so we’re here to help Mums and Dads out with new deals this week. Money off at great, fun eateries like the Gourmet Burger Kitchen, Toby Carvery and Frankie and Bennys are just the ticket right now.”

Via EPR Network
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Cereals, Food, Food & Beverage, Health Food, Products, Weightloss

Kellogg’s Announces ‘Win A Year Of Family Fun’ Promotion

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Kellogg’s has partnered with the Merlin Entertainments Group to offer consumers a huge family promotion this summer.

The ‘Win a Year of Family Fun’ promotion, coordinated by Iris Manchester, offers consumers the chance to win one of 500 Merlin Annual Passes to some of the UK’s most popular family attractions.

But consumers don’t need to be one of the lucky 500 to enjoy unrivalled added value. Every single one of the 30 million participating packs will feature a cut-out voucher allowing consumers to gain two-for-one access to over 35 of the best-loved attractions in the UK and Republic of Ireland.

The two-for-one vouchers on each pack means that consumers can enjoy up to £41 in free tickets each time they purchase a participating Kellogg’s cereal.

“As the category leaders, it’s really important that we lead the way in terms of bringing fantastic added value to shoppers,” said Sam Blunt, digital and consumer promotions controller at Kellogg’s.

“The Win a Year of Family Fun promotion definitely delivers on value. We know that most UK families look for days out during the summer so two-for-one tickets will be a huge help financially and the Merlin Annual Passes will mean 500 families can enjoy unlimited days out completely free.”

The promotion will run on all of Kellogg’s most popular family cereals including Rice Krispies, Coco Pops and Corn Flakes.

Participating Merlin attractions include the Alton Towers Theme Park, Chessington World of Advertures Resort and Thorpe Park. There are 25 participating Merlin attractions in total across the UK and ROI and Rachel Kelly, global partnerships manager for Merlin believes the added value on offer will appeal to consumers.

Via EPR Network
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Cereals, Food, Food & Beverage, Health Food, Products, Weightloss

Kellogg’s Gives Workers A Royal Pardon Over Wedding Public Holiday

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Kellogg’s has announced that employees at the Manchester-based food giant who don’t want to watch the Wills and Kate nuptials told they can take the extra holiday whenever they like.

Kellogg’s has taken the unusual step to give its workers an extra day’s holiday to celebrate the royal wedding but allowing them to take it on a day of their choice.

The royal wedding on April 29 was declared a public holiday by David Cameron but the cereal maker has decided to allow employees at its UK head office flexibility over when they take the break.

Kellogg’s said it hoped the move would help workers achieve a better work life balance.

Tanya Thornber, European HR director at Kellogg’s explained: “We wanted to offer our employees real flexibility over the extra public holiday to celebrate the royal wedding. For some workers it may not be convenient to take the day off on April 29 or they may not want to watch the nuptials between William and Kate.

“As a global company we have a diverse and multinational workforce at the UK head office so we respect the fact that not everyone wants to celebrate the royal wedding. This sort of flexibility really boosts morale as it gives employees the choice to either take the day off and enjoy the wedding or come to work as usual and take it another day during the year when it may be more appropriate for them to spend the extra time with family or friends.”

Kellogg’s offers its workers a range of flexible working benefits including its summer hours initiative or Kellogg’s Fridays where staff can take Friday afternoons off from May to September*.

Via EPR Network
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Cereals, Food, Food & Beverage, Health Food, Products, Weightloss

Special K and Ted Baker Team Up

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Special K, the women’s cereal brand, has teamed up with British designer label Ted Baker to create the ultimate Little Red Dress.

The dresses can be bought from Ted Baker stores or Special K is giving women the chance to win one of these bespoke Special K red dresses every day for three months as part of an on pack promotion.

As part of the collaboration, Special K is also giving away a collection of sophisticated Ted Baker handbags every day through its range of snacks.

Special K, which is the largest cereal brand in the UK with sales of over £120m, is famous for its iconic advertising featuring the “Special K girl” dressed in red.

The Ted Baker “Betsi” dress will also feature in a new £1m media campaign including TV advertising to promote the ‘win a designer dress’ and ‘win a designer handbag’ promotions for Special K.

Laura Nevison from Special K said: “Special K consumers are always asking how they can get their hands on a Special K dress and this partnership with Ted Baker has given us the opportunity to offer women the chance to do so with this fabulous designer dress promotion.”

Craig Smith, Brand Communication Director at Ted Baker, said: “Special K invited us to create a little red dress that would be perfect for a sophisticated night out or adding a bit of glamour around the office. In response, Ted came up with the ultra stylish ‘Betsi’. The tie-up is an excellent fit giving us a great opportunity to showcase our womenswear and further develop our relationships with Special K’s female audience.”

Special K and Special K snacks have one dress and one handbag to be won every day for three months starting from 4 April 2011. Visit specialkfoods.co.uk or see packs of Special K for more details on how to be in with a chance of getting this fabulous LRD in your wardrobe.

The “Betsi” dress will also be on sale in Ted Baker stores and online at tedbaker.com.

Via EPR Network
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Cooking, Equipment, Events, Food, Food & Beverage, Marketing, Meat, Online

Would you sponsor a Guinness World Record Attempt for the longest ever barbecue?

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Would you sponsor a Guinness World Record Attempt for the longest ever barbecue? That’s exactly what BBQBarbecues are doing to help raise funds for WellChild, an amazing charity that helps and support’s sick children and their families across the UK. When asked if they would be interested in helping WellChild supporter Braham Snyman and his friends attempt to break the Guinness World Record it was an easy answer.

Scott Morris, E-Commerce Manager of BBQBarbecues said: “After a fantastic and very busy 2010 we wanted to give something back and there is no better way to do it than to help a children’s charity. WellChild have a dedicated team of skilled individuals and is well known throughout the country by members of the public and even have a supportive patron in Prince Harry” Scott continued and said “What Braham is trying to do is not only break a record but raise awareness for a very worthwhile cause and we wish them all the luck in his attempt”

To complete the task Braham will have to continuously cook burgers and sausages on thebbq for an incredible 30 hours and aim to beat the current record of 28.5 hours achieved by Jan Braai last year in Cape Town, South Africa. The event is scheduled to take place at Play On Sports, Canary Wharf, London on Sauturday 16th April at 11am and will be finishing on Sunday 17th April at 7pm. The event is also very close to the London Marathon course which will be held on the Sunday.

Leaked news suggests that voucher codes will be available on the day for discounts when shopping on BBQBarbecues website and will be valid throughout the month of April.

Anthony Langston, Website Administrator of BBQBarbecues commented: “WellChild is a wonderful organization and as soon as Braham contacted us we worked very hard to make the sponsorship happen. Banners have been prepared, charcoal and gas bbqs have been sent out and Braham and his friends have been tirelessly working to create flyers and a Facebook page in order to promote this great event – We wish them all the best and pray the weather holds”

BBQBarbecues is the sister company of the ever expanding Plumbworld empire which now has an astonishing 30 different websites specializing in everything from bathrooms and tools to wood burning stoves and bbqs.

Via EPR Network
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